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Saturday, January 8, 2011

NEW Brand: Ephymol for DOPEstore



We are still working on making the store the best lifestyle store in the land and that means we gotta find brands that work well together.So as we were searching hard for a brand that will support Boxfresh in our Formal section of the store.....we spoke to a lot of people.We spoke to them about our vision and what we want to achieve.For the formal section we want a more mature look,classic look for an individual who likes detail.So we were speaking to Ephraim about all this and he was game,he was looking at connecting with a more younger market so both parties have decided to do the range together.The ideas come from Ephymol and the inspiration comes from DOPEstore.That is why its EPHYMOL for DOPEstore.



the shirt above is the 1st look of whats coming.
available @ DOPEstore in Feb

1 comment:

  1. This is EXCITING! You sre soooooooooooooooo on the money with this brother! Booom!!!!!!!

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